Retail inMotion (Onboard Retail), one of the world’s leading providers of retail and technology solutions for the travel industry, has secured a new five-year contract with its longest-serving client, Ryanair, for onboard retail product, distribution and technology.
We have been a trusted partner of Ryanair for over 15 years, a collaboration that began with the supply of small foil wobags (‘baggies’) and sandwiches, gradually expanding to cover the full food and beverage distribution onboard. Managing a complex supply chain, with over 90 bases supplying over 618 aircraft, we have maintained a 99% delivery and product availability KPI over the duration of the contract.
Our onboard hospitality offering is supported by Retail inMotion’s full suite of Vector technology and hardware, providing end-to-end management from distribution and warehouse packing to in-flight payment and post-flight reconciliation. Additional services include procurement, crew engagement, product packaging and design, last mile process management and menu card design.
“We are privileged to continue our long-standing partnership with Ryanair. Our businesses have evolved together over the last 15 years, and we look forward to the next chapter, as we continue to support Ryanair’s complex operations, explore sustainable packaging solutions aligned to its industry leading sustainability goals and actively expand its product portfolio to improve passenger experience.” John Moriarty. CEO, Retail inMotion.
“We’re pleased to continue our longstanding partnership with Retail inMotion (Onboard Retail), whose tailored retail and technology solutions help ensure our aircraft are stocked full of delicious food and beverage options for our 200m plus passengers p.a.” Aoife Greene, Deputy Director of Ancillary Revenue, Ryanair.
(This article was re-published here from the Retail inMotion website, following the launch of Onboard Retail as a stand-alone entity in July 2026)
Related News
Summer Getaways with Ryanair!
View the full menu and get your favourites delivered to you, using ‘Order To Seat’ on the Ryanair app by connecting to Bluetooth once you board.
World Aviation Festival 2025
We were a silver sponsor at this year’s World Aviation Festival in Lisbon, showcasing our onboard retail expertise and discussing how we can help airlines drive ancillary revenue and enhance passenger experience.
Fi Logan-Wyeth joins as CCO
We are delighted to announce the appointment of Fi Logan-Wyeth as our new Chief Commercial Officer, commencing 23 July 2025, bringing strong commercial expertise to our Executive Leadership Team.